Ad People Don’t Need A Makeover, They Need An Enema
In response to polls that show ad professionals are thought of by many Americans as hucksters, not hipsters, the American Advertising Federation (AAF) and University of Missouri’s Reynolds Journalism...
View ArticleAttention Is A Finite Resource Under Siege
PORTLAND–Portland Ad Fed is hosting a heady event for a sunny Friday afternoon in June. Eric Anderson, Vice President of Marketing at Portland agency, White Horse, is here in the EcoTrust Building,...
View ArticleHeard Over Lunch: Spruce Up Your Online Newsroom (Unless You Want To Be...
PORTLAND—Members and guests of Portland Ad Fed are gathered in the Heritage Room at Bridgeport Brewpub in Northwest Portland to hear from Terri Nopp, a veteran of the Portland branch of Edelman Public...
View ArticleThe Miami ADDYs Look For Ideas That Survived
From AAF Miami comes a literal interpretation of ‘the idea that got killed.” Which reminds me of something I once wrote: At any moment, your executions may be killed at random by people you’ve never...
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